Abstract:

Starting whit Bologna Process, quality assurance is one of the main priorities for higher education institution all over Europe and not only. Each educational system has their own requirements according to quality and many formal standards have accomplished.

In 2003 (Berlin), the Ministers of higher education stated that the primary responsibility for quality assurance lies with higher education institutions. The Standards and Guidelines for Quality Assurance in the European Higher Education Area (ESG) were developed and after that all national standards in quality assurance in higher education have mainly the main goals.

Should universities follow the rules or they should do more, should they develop a community and change their organizational culture, quality culture could be an alternative to those rigid regulations.

Our paper presents what is quality assurance and quality culture of a higher education institution and also we are making an analysis between them. From our point of view quality culture should gain more importance and become the main focus for universities.

Keywords:

Quality assurance, quality culture.