@InProceedings{TENAMONFERRER2017USI,
author = {Tena-Monferrer, S. and Fandos-Roig, J.C. and Monte-Collado, M.P. and Boronat-Navarro, M. and For{\'{e}}s-Juli{\'{a}}n, B. and Puig-Denia, A.},
title = {USING ROLE-PLAYING TECHNIQUES IN AN UNDERGRADUATE MARKET RESEARCH CLASSROOM},
series = {9th International Conference on Education and New Learning Technologies},
booktitle = {EDULEARN17 Proceedings},
isbn = {978-84-697-3777-4},
issn = {2340-1117},
doi = {10.21125/edulearn.2017.2009},
url = {https://dx.doi.org/10.21125/edulearn.2017.2009},
publisher = {IATED},
location = {Barcelona, Spain},
month = {3-5 July, 2017},
year = {2017},
pages = {4593-4598}}
TY - CONF
AU - S. Tena-Monferrer
AU - J.C. Fandos-Roig
AU - M.P. Monte-Collado
AU - M. Boronat-Navarro
AU - B. Forés-Julián
AU - A. Puig-Denia
TI - USING ROLE-PLAYING TECHNIQUES IN AN UNDERGRADUATE MARKET RESEARCH CLASSROOM
SN - 978-84-697-3777-4/2340-1117
DO - 10.21125/edulearn.2017.2009
PY - 2017
Y1 - 3-5 July, 2017
CI - Barcelona, Spain
JO - 9th International Conference on Education and New Learning Technologies
JA - EDULEARN17 Proceedings
SP - 4593
EP - 4598
ER -
S. Tena-Monferrer, J.C. Fandos-Roig, M.P. Monte-Collado, M. Boronat-Navarro, B. Forés-Julián, A. Puig-Denia (2017) USING ROLE-PLAYING TECHNIQUES IN AN UNDERGRADUATE MARKET RESEARCH CLASSROOM, EDULEARN17 Proceedings, pp. 4593-4598.