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Appears in:
Pages: 3247-3253
Publication year: 2015
ISBN: 978-84-606-5763-7
ISSN: 2340-1079

Conference name: 9th International Technology, Education and Development Conference
Dates: 2-4 March, 2015
Location: Madrid, Spain

THE RELATIONSHIP BETWEEN ORGANIZATIONAL INTELLIGENCE AND CUSTOMER SATISFACTION RATES IN THE SOUTHEAST DISTRICT OF PARSIAN BANK

M. Shariatmadari1, A. Jahanfar2

1Islamic Azad University, Central Tehran Branch (IRAN)
2Islamic Azad University, Yazd Branch (IRAN)
The present study aims to the relation between employees’ organizational intelligence and customer satisfaction in Parsian bank. The research methodology of the study according to the data collection, is descriptive- correlation. The target population includes 120 of employees of Parsian Bank working in South-east Region. Based on the Morgan and Krejce sample size table, 92 of employees were chosen as the sample of the study by using simple random sampling. For collecting data two Lickert scale researcher made questionnaire were used. Content validity and reliability of the instruments were established by conducting pilot test of the questionnaire with 3o of the participants. The questionnaires were tested for reliability using the Cronbach Alpha method. The tool was shown to be of reliable consistency with α = .793 for customer satisfaction and α = .962 for Organizational Intelligence. Data collected through the questionnaires were tabulated and SPSS was used to code and analyze the collected data, producing descriptive and inferential statistics. The results of the study indicate that there is a significant correlation between employees organizational Intelligence and customer satisfaction. The highest correlation was observed between Alignment and Congruence and customer satisfaction.
@InProceedings{SHARIATMADARI2015REL,
author = {Shariatmadari, M. and Jahanfar, A.},
title = {THE RELATIONSHIP BETWEEN ORGANIZATIONAL INTELLIGENCE AND CUSTOMER SATISFACTION RATES IN THE SOUTHEAST DISTRICT OF PARSIAN BANK},
series = {9th International Technology, Education and Development Conference},
booktitle = {INTED2015 Proceedings},
isbn = {978-84-606-5763-7},
issn = {2340-1079},
publisher = {IATED},
location = {Madrid, Spain},
month = {2-4 March, 2015},
year = {2015},
pages = {3247-3253}}
TY - CONF
AU - M. Shariatmadari AU - A. Jahanfar
TI - THE RELATIONSHIP BETWEEN ORGANIZATIONAL INTELLIGENCE AND CUSTOMER SATISFACTION RATES IN THE SOUTHEAST DISTRICT OF PARSIAN BANK
SN - 978-84-606-5763-7/2340-1079
PY - 2015
Y1 - 2-4 March, 2015
CI - Madrid, Spain
JO - 9th International Technology, Education and Development Conference
JA - INTED2015 Proceedings
SP - 3247
EP - 3253
ER -
M. Shariatmadari, A. Jahanfar (2015) THE RELATIONSHIP BETWEEN ORGANIZATIONAL INTELLIGENCE AND CUSTOMER SATISFACTION RATES IN THE SOUTHEAST DISTRICT OF PARSIAN BANK, INTED2015 Proceedings, pp. 3247-3253.
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