Abstract:

Synergistic relationships can be used in innovation and value addition when tasks are completed. In research collaborations when role players each offer their worth, optimality of the planned outcomes may be boosted within the concept of synergy. While economic sciences express synergy as 1 + 1 = 3, or 2 + 2 = 5, with dynamics of the extra 1 not being effusively expounded, this paper critiques whether the dynamics in the equation always lead to 1; and what the dynamics entail, or what they are. Synergy in its original form provides the basis for value addition in tasks performed by several resources, or role players. Adding value dictates to the requirement of creativity as well as innovation. In order to be creative and innovative (CI), tasks to be undertaken usually require that the basics should be followed. This usually happens when SMART (specific, measurable, achievable, resource based, time based) aspects are added to the bundle of tasks being undertaken. This paper explores some of these dynamics, and incorporates SMART-connected items in the mix of offerings. It also points out at warnings for undesirable occurrences.

Keywords:

SMART, innovation, creativity, value-addition, synergy.