Abstract:

This project arises from the need to make scientific topics known in an aesthetic, simple, and clear way, using graphic design and technological advances as a tool, favoring the approach to science in a meaningful way. To disseminate science it is necessary to know about the different media we can use, which can be printed or digital, contemplating heterogeneous users, so it is important to faithfully recreate the knowledge and contextualize the user to make it more accessible. Graphic design plays an important role in the elaboration of scientific dissemination materials, capturing the attention and interest of different users, considering their particular characteristics such as tastes, motivations, and aspirations, along with the good use of graphic elements such as shapes, colors, typographies, images, hierarchies, composition among others.
The objective of this research is to make a didactic transposition of the topic "origin of life" and "panspermia" to adapt these scientific issues and thus make it more accessible to students of different basic educational levels.

In the methodology we first worked with experts in the area to carry out the didactic transposition, then we elaborated the materials using digital graphic design as a tool to develop the bridge between "scientific knowledge" and "didactic knowledge". We used digital graphic design tools such as the software Cinema 4D, After Effects, Animate, and Premiere Pro.

Subsequently, the questionnaire of previous knowledge was applied to two educational levels to measure the basal state of the students in the topics developed. Level one is focused on the preschool level and the selected topic is "the origin of life", using graphic interfaces through two-dimensional cartoons, reinforcing knowledge through gamification. The second level focused on high school students, showing them multimedia materials with animations and three-dimensional modeling with the theme of "Panspermia" which encourages and motivates students to see science as part of their lives. At the preschool level, parents were given a questionnaire with 10 questions integrating different images as answers in each question with the intention that they would choose the correct one, for the activity to work, parents were asked to help them read the questions, this allowed to know the children's understanding of the topic.

The results showed that 70% of the children assimilated the topic in a better way and 100% liked interacting with the graphic and multimedia elements.
For high school students, a 10-question questionnaire was applied regarding the topic of panspermia, the results showed that 80% of the respondents improved their understanding of complex topics, and 74% preferred multimedia materials for dissemination to traditional materials.

In conclusion, the use of digital graphic design and technological tools are of great help in the process of didactic transposition allowing the adequacy of scientific knowledge and adapting it progressively to the level of the students, it also allows the development of didactic materials suitable for students whose objective is a better understanding of complex topics and generates greater interest in scientific literacy.

Keywords:

Graphic Design, Technology, Origin of life, scientific disclosure, panspermia, endosymbiosis, preschool, upper secondary level, graphic interface.