COMPARISON OF INVESTMENTS IN BROADBAND TECHNOLOGY USING OPTIC FIBERS, DSL AND WIRELESS IN A RURAL AREA

According to daily reports, the income from internet services is getting lower each year. Landline phone services are running at a loss, whereas mobile phone services are getting too mainstream and the only bight spot holding together cable operators (ISP) in positive balance is the income from broadband services ( Fast internet, IPTV ).
Broadband technology is a term, that defines multiple methods of information distibution through internet at great speed. Some of the broadboard technologies are: optic fiber, coaxial cable, DSL, Wireless, mobile broadband, and satellite connection. The ultimate goal of any broadband service provider is being able to provide voice, data and the video through a single network, called triple play service.
Knowing that they cannot compete with IPKO, Kujtesa and PTK, local companies of the Municipality of Gjakova that offer triple play services are forced to offer their services in the rural areas. The return on investment can be quicker in the rural areas where they will offer these services.

The aim of this research is to find the village that meets all the requirements for the start of the investing project, with certain criterias. Then we will calculate, that which of the broadband technology is more reasonable, financially speaking. We will be using three boardband technologies, and we will find out the price of each of these three technologies. The three broadband technologies we will use are : optic fiber wich will be used by GPON technology ( Gigabit Pasive Optical Network), DSL (which uses the existent telephone landlines), and the wirless ( the destribution of triple play services through AIR system).