Abstract:

The study determined the level of awareness, the effort expectancy, and performance expectancy as well as investigated the conditions that facilitate effective use of YouTube as a web-based instructional tool by the lecturers in the southwestern Nigeria universities. This is to assess the entry characteristics of the lecturers in accepting YouTube as a veritable tools in online instructions at the region. The study employed the descriptive survey research design. The population of the study comprised all lecturers in the southwestern part of Nigeria. Three universities from the region were purposively selected based on the 2015 webometric ranking. The research was premised on Unified Theory and Acceptance and Use of Technology (UTAUT) Model. Analysis of data from the study revealed that the lecturers had high level of awareness of YouTube as an instructional tool (×̅=3.14, sd=0.61). The effort expectancy (×̅=3.20, sd=0.42) as well as the performance expectancy (×̅=3.12, sd=0.56) of the tool by the lecturers were also high. Low bandwidth (77.50%), low hard disk space (75.10%), epileptic electricity supply (78.80%), high cost of required devices (80.10%) and technical know-how (73.80%) were the identified conditions that can hinder the lecturers acceptance of YouTube for online instructional purposes. The study therefore concluded that Southwestern Nigerian lecturers are prone to accepting YouTube as a web-based instructional tool.

Keywords:

YouTube, Lecturers’ Perception, Effort Expectancy, Performance Expectancy, Online Learning.