Abstract:

Objective:
TO Implement an academic program based on entrepreneurship through Design Thinking (DT)

Methodology:
DT based research approach involving key users, researchers and entrepreneurs. DT comprises three stages:

[1] Inspiration: Information on training needs was collected at the client / user level, describing the challenge: How to redesign an academic program bringing students closer to the world of entrepreneurship / innovation

[2] Ideation: Structured in three phases:

2.1. Training: Subjects based on 'Project Based Learning' and 'Do It Yourself' made up of 4 types of classes:
'Learning Class' (Class with expert in entrepreneurship and / or innovation)
'Practice Class' (Work class where they are placed in practice innovative methodologies responding to a given need)
'Working Class' (Based on the 'maker' movement, in order to awaken the student's curiosity, creativity and ingenuity)
'Game Class' (Based on dynamics and gamification ).

2.2. Competition: Selection of competitive projects and student contact with the entrepreneur.
2.3. From student to entrepreneur.

[3] Implementation: Implementation of the program evaluating each phase.

Results: This program is configured as a disruptive training. The figure of coach, in the competition phase, is relevant to determine the attitudes of young entrepreneurs. The impact indicators of the program are based on: number of companies, products, competitions and entrepreneurial programs.
 
Conclusions:
The DT approach in the development and implementation of the program based on innovation / entrepreneurship was crucial to create value by and for the users. This method is configured of choice to innovate in new academic programs.

Keywords:

Innovation, entrepreneurship, design thinking, nursing, formal education.