1 Center for Economics, Administrative and Social Research. National Polytechnic Institute (MEXICO)
2 Autonomous University of Mexico City (MEXICO)
About this paper:
Appears in: ICERI2016 Proceedings
Publication year: 2016
Pages: 2778-2786
ISBN: 978-84-617-5895-1
ISSN: 2340-1095
doi: 10.21125/iceri.2016.1597
Conference name: 9th annual International Conference of Education, Research and Innovation
Dates: 14-16 November, 2016
Location: Seville, Spain
YouTube was founded on February 15, 2005 by Chad Hurley, Steve Chen, and Jawed Karim. The first YouTube video was titled "Me at the zoo", and shows his co-founder Jawed Karim, at the San Diego Zoo.

YouTube grew very fast: videos uploaded on the platform, the number of participants / creators, as well as their viewers (site visits), and also advertising. This includes viewers from other countries; hence it has a global impact.

Young people, who use large amounts of time in this YouTube platform, have been called the YouTube generation and they have habilities for upload their own photos and videos to share on social networks. It does not refer to a specific age group, but an attitude and a way of thinking and using this technology.

However, the start of YouTube, videos were mainly entertainment such as music videos, fun experiences, etc. Now increasingly can see various video functions such as reporting, the update news, including videos tutoring both the option of non-formal education as the option of formal education.

Currently, YouTube videos speak us of creativity to work a given topic. But these videos on YouTube tell us about the capacity of technical requirements that must know the issuers and users, to use this platform and also involves other skills, like how to handle automated programs or to know the number of reproductions and therefore determine quantitatively the success of the videos and thus if those spaces are highly viewed, they accept advertising before the start of the video or even within the video because it generates lucre.

Therefore, this paper address the issue of educational uses YouTube, a trend that can currently take advantage like information and communications technology (ICT) in the school setting.

We present the main results of an investigation by the Economics, administratives and social research center (CIECAS), Research center belonging to the National Polytechnic Institute (Mexico), and the Autonomous University of Mexico City. This research aimed to investigate teachers and senior students and graduate students to identify if they use Youtube, like a playfulness option or if they used the videos of YouTube for educational field, either as a learning strategy or even as an assessment tool.

In particular we present in this paper results of whether it is necessary to belong to the Youtube generation to make use of these technological option or not need to be part of that generation Youtube, to use the video as educational option at the higher level.
Youtube, education, video, tool.