Abstract:

This study aims to register and analyse, using neurotechnology, the effect of the active gamification methodology on relevant variables in the learning process within a face-to-face university educational context, representing an innovation in the literature. Neuroscience technology has been employed in this study to measure the cognitive processing of stimuli designed for an academic experience in a university master's class. The neurotechnologies used include skin conductance response (GSR), electroencephalography (EEG), and eye tracking. Following the analysis of brain recordings based on attention, interest, stress, and emotional connection (engagement) in a face-to-face educational context, the results allow for quantifying the value of key learning variables through brain signals, specifically in a face-to-face monitoring format and the active gamification methodology employed. The application of neuroscience technologies enables understanding the difference in levels of brain activation among students, analysing the contributions of this active teaching methodology on the brain in the learning process.

Keywords:

Learning, educational innovation, neuroeducation, neurotechnology, gamification, active methodology.