@InProceedings{GUILLENNIETO2009FAC,
author = {Guill{\'{e}}n Nieto, V. and Pern{\'{i}}as-Peco, P.},
title = {FACING INTERCULTURAL BUSINESS COMMUNICATION THROUGH A SERIOUS GAME: THE CASE OF THE “IT’S A DEAL” GRAPHIC ADVENTURE
},
series = {2nd International Conference of Education, Research and Innovation},
booktitle = {ICERI2009 Proceedings},
isbn = {978-84-613-2953-3},
issn = {2340-1095},
publisher = {IATED},
location = {Madrid, Spain},
month = {16-18 November, 2009},
year = {2009},
pages = {6966-6974}}
TY - CONF
AU - V. Guillén Nieto
AU - P. Pernías-Peco
TI - FACING INTERCULTURAL BUSINESS COMMUNICATION THROUGH A SERIOUS GAME: THE CASE OF THE “IT’S A DEAL” GRAPHIC ADVENTURE
SN - 978-84-613-2953-3/2340-1095
PY - 2009
Y1 - 16-18 November, 2009
CI - Madrid, Spain
JO - 2nd International Conference of Education, Research and Innovation
JA - ICERI2009 Proceedings
SP - 6966
EP - 6974
ER -
V. Guillén Nieto, P. Pernías-Peco (2009) FACING INTERCULTURAL BUSINESS COMMUNICATION THROUGH A SERIOUS GAME: THE CASE OF THE “IT’S A DEAL” GRAPHIC ADVENTURE
, ICERI2009 Proceedings, pp. 6966-6974.