About this paper

Appears in:
Pages: 10123-10131
Publication year: 2021
ISBN: 978-84-09-27666-0
ISSN: 2340-1079
doi: 10.21125/inted.2021.2115

Conference name: 15th International Technology, Education and Development Conference
Dates: 8-9 March, 2021
Location: Online Conference

MOBILE COMMUNICATION STRATEGIES IN HIGHER EDUCATION

J. Gonçalves, J. Brigas, F. Gonçalves

Polytechnic of Guarda (PORTUGAL)
With the proliferation of mobile technology in society and, in particular, in the academic community, there are more and more tools and services that allow the simultaneous use of multiple communication channels, transforming social practices, mainly in the way they interact and communicate. Currently, mobile technology is a determining factor to increase the efficiency of institutional communication. The evolution of technology, especially, the multimedia characteristics of these means of communication, allows flexibility in access to content, which, together with the expansion of the service, are factors of digital inclusion. By adapting didactic content to multiple supports, Higher Education Institutions promote the teaching-learning process and allow, in a disseminated way, the interactive construction of knowledge.

The purpose of this article is to study the dissemination of mobile devices, as well as their use by students in the Communication area of the Polytechnic Institute of Guarda, in order to adjust the institution's communication and education strategies.

We sought, through a questionnaire survey, to investigate how they use mobile devices in their daily lives, their characteristics, the type of internet access and to identify the most commonly used applications and services. Based on the results obtained, it is possible to conclude that both the approach to institutional communication, as well as the availability of new pedagogical content that improves the mobile learning experience, must continue to evolve in order to allow responding to the current dissemination of mobile devices, enabling the ubiquity in the interaction with more services and content.
@InProceedings{GONCALVES2021MOB,
author = {Gonçalves, J. and Brigas, J. and Gonçalves, F.},
title = {MOBILE COMMUNICATION STRATEGIES IN HIGHER EDUCATION},
series = {15th International Technology, Education and Development Conference},
booktitle = {INTED2021 Proceedings},
isbn = {978-84-09-27666-0},
issn = {2340-1079},
doi = {10.21125/inted.2021.2115},
url = {http://dx.doi.org/10.21125/inted.2021.2115},
publisher = {IATED},
location = {Online Conference},
month = {8-9 March, 2021},
year = {2021},
pages = {10123-10131}}
TY - CONF
AU - J. Gonçalves AU - J. Brigas AU - F. Gonçalves
TI - MOBILE COMMUNICATION STRATEGIES IN HIGHER EDUCATION
SN - 978-84-09-27666-0/2340-1079
DO - 10.21125/inted.2021.2115
PY - 2021
Y1 - 8-9 March, 2021
CI - Online Conference
JO - 15th International Technology, Education and Development Conference
JA - INTED2021 Proceedings
SP - 10123
EP - 10131
ER -
J. Gonçalves, J. Brigas, F. Gonçalves (2021) MOBILE COMMUNICATION STRATEGIES IN HIGHER EDUCATION, INTED2021 Proceedings, pp. 10123-10131.
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