DIGITAL LIBRARY
THE IMPORTANCE TO INCLUDE SUSTAINABLE ACTIONS IN BUSINESS CLASSES
1 Instituto Politécnico Nacional - Secretaría de Investigación y Posgrado (MEXICO)
2 Instituto Politécnico Nacional - Escuela Superior de Comercio y Administración, Unidad Santo Tomás (MEXICO)
About this paper:
Appears in: ICERI2019 Proceedings
Publication year: 2019
Pages: 4412-4415
ISBN: 978-84-09-14755-7
ISSN: 2340-1095
doi: 10.21125/iceri.2019.1106
Conference name: 12th annual International Conference of Education, Research and Innovation
Dates: 11-13 November, 2019
Location: Seville, Spain
Abstract:
Over the years, the world was developing a greater ability to understand the environment in which we live, the actions carried out in relation to the planet, the impacts caused in the short, medium and long term.

Many companies have actively participated in the preservation of natural resources, where they take a step forward in this matter, promoting activities and encouraging their employees, customers and suppliers to react in the same way.

Here is exposed through this research a study that was carried out with students of the Business subject the importance and necessity of including in their practices in the company sustainable actions.

During the study, discussions about the habit of managing business using strategies and analysis appropriate to sustainable business were induced through the classes.

Through dynamics, we worked on the importance of altruism, balance, competitiveness, contribution, where it was possible to develop in the participant student of that group the thinking about the sustaining business and the care for the environment.
Keywords:
Sustainable actions, Business classes, Environment, Company.