Abstract:

Although emotions play a prominent role in entrepreneurial endeavors, our knowledge regarding which kinds of emotions stimulate or shape entrepreneurial discovery is limited. In an U.S.-based study, we analyzed the self-reports of 40 entrepreneurs and 60 non-entrepreneurs by measuring differences in valence in emotions using the frequently applied PANAS scale for trait affectivity. The structural equation model stresses that positivity—such as interest, excitement, enthusiasm, and inspiration—facilitates the entrepreneurial alertness level and accelerates the level of entrepreneurial discovery. Thus, positiveness can make nascent entrepreneurs more alert, which promotes entrepreneurial discovery of potential new business ideas. Our conclusion about the importance of a positive entrepreneurial trait is crucial for entrepreneurship educators and policymakers alike. While entrepreneurial programs need to take the emotions of nascent entrepreneurs into account, entrepreneurs should be made aware of these positive effects.

Keywords:

Entrepreneurial alertness, entrepreneurial discovery, positive affect, negative affect, entrepreneurial emotions, entrepreneurial discovery.