Abstract:

The article is devoted to the analysis of the structural elements of creolized texts used in modern educational practice. Creolized texts can have different shape and direction depending on the pedagogical tasks, which they solve. The structural component of creolized texts is the bubble callout. It displays the course of thought and speech of the character. The authors consider the content of ABC-books for teaching reading, published in the Netherlands in 2014 - 2015. Based on the content-analytical study, it is stated that didactic illustrations containing a bubble callouts and used to introduce a new letter (or new letter combinations) differ qualitatively and demonstrate a certain dynamics in comparison with the classical onomatopoeic principle of organizing didactic material. It is noted that the system of didactic illustrations of the input letters is changing due to the inclusion of characters that perform actions with the letter-designated subject. The images of people expressing themselves on a particular occasion, which are replaced by representatives of the animal world, are excluded. With the introduction of letters / letter combinations, the authors do not always focus on the first letter of their name. A distinctive feature of the publications is the introduction of new type of didactic illustrations. Their bubble callouts simultaneously contain the picture and the name of the depicted object.

Keywords:

Didactic illustration, alphabet, letter, letter combination, visual image, bubble callout, educational book, inversion, content analysis, the Netherlands.