@InProceedings{FANDOS2009THE,
author = {Fandos, J.C. and S{\'{a}}nchez, J. and Moliner, M.A. and Estrada, M.},
title = {THE CONSUMER LOYALTY IN THE FINANCIAL SERVICES MARKET},
series = {2nd International Conference of Education, Research and Innovation},
booktitle = {ICERI2009 Proceedings},
isbn = {978-84-613-2953-3},
issn = {2340-1095},
publisher = {IATED},
location = {Madrid, Spain},
month = {16-18 November, 2009},
year = {2009},
pages = {1178-1189}}
TY - CONF
AU - J.C. Fandos
AU - J. Sánchez
AU - M.A. Moliner
AU - M. Estrada
TI - THE CONSUMER LOYALTY IN THE FINANCIAL SERVICES MARKET
SN - 978-84-613-2953-3/2340-1095
PY - 2009
Y1 - 16-18 November, 2009
CI - Madrid, Spain
JO - 2nd International Conference of Education, Research and Innovation
JA - ICERI2009 Proceedings
SP - 1178
EP - 1189
ER -
J.C. Fandos, J. Sánchez, M.A. Moliner, M. Estrada (2009) THE CONSUMER LOYALTY IN THE FINANCIAL SERVICES MARKET, ICERI2009 Proceedings, pp. 1178-1189.