Abstract:

This paper discusses three main findings from a classrooms-based research. It focuses on: (i) developing a teaching methodology that can address the significance of sustainability, a global agenda for the 21st century; (ii) raising people’s awareness of sustainable behavior, especially at the individual level – through an educational course. A general elective course, namely: Modern Life and Animation (ANI100) that is run for the undergraduate students of Chiang Mai University (CMU) in Thailand, was utilized as the research platform. The research was carried out between August 2015 and April 2016. It comprised four classrooms, including 104 students in total. Three main findings are identified.
• Research finding 1: The production and presentations of animated movies can raise people’s awareness of sustainable behavior.
• Research finding 2: Nine thematic issues emerged as the areas for fostering sustainable behavior, along with the styles of storytelling and the situations that could motivate change.
• Research finding 3: There are six procedures that the students employed in the production of animated movies, based on the assignment guidelines.

Keywords:

Teaching methodology, creative practices, animation, awareness, sustainable behavior.