Abstract:

With the changing of socio-economic realities of contemporary Russian society grows the contradiction between the objective need of upgradable economy in a new occupational structure of the labor market and subjective professional attitude and prospects of youth. This situation actualizes the need for research and practical understanding of professional self-determination practice in professional education.

The article investigates problems and perspectives of professional self-determination of student youth in the process of professional training in a higher educational institution and managing issues relating to effective professional self-realization of young people and development of its potential for innovative development of the largest industrial region.

The empirical base of the study were the results of the seven stages of the valuable orientations monitoring of students of the leading universities of the Sverdlovsk region (1995-2016 years).

It was revealed that with the transition of higher education system to level models in the motive structure of choice of profession and university, decreases professional orientation of selection (interest in profession). With an increase in self-dependence (individualization) of choice, grows a proportion of random motives. In the structure of professional values of students, the importance of pragmatic, mercantile and status preferences is strengthened. In the process of professional training to a lesser extent taken into account students' personal potential - the ability to professional activities that significantly reduces the prospective professional attitude of students for work in the specialty they receive. The article presents adaptation mechanisms, integrating efforts of various stakeholders in the process of improvement of pre-university and university career guidance activities.

Keywords:

Students, professional self-determination, sociological monitoring, professional choice management.