CONTENT AND LANGUAGE INTEGRATED LEARNING AND ENGLISH FOR SPECIAL PURPOSES ACTIVITIES IN REINFORCING CREATIVE AND KNOWLEDGE MANAGEMENT SKILLS IN UNDERGRADUATE ECONOMISTS

Z. Asenova

Trakia University (BULGARIA)
This paper summarizes some of the author’s previous experience in dealing with young learners’ language acquisition, translation, communication and discourse analysis. Activities from both teaching paradigms (Content and Language Integrated Learning and English for Special Purposes), manage to provoke students’ hidden abilities for knowledge, creative and team management. They prove effective in promoting higher language learning achievements in large and multileveled classes. Language, acquired in the context of thinking, organizing and creating, exceeds the framework of professional and content-based English teaching and is considered as a source of self-development. It is also a means of producing effective, operative business decisions unlocked by the immense potential of both Bulgarian and English.