Abstract:

The potential impact of urban (re)development on the well-being of residents has been recognized in literature (Butcher & Dickens, 2016; Brummet and Reed, 2019), underscoring the need to critically examine one’s approach to studying the so called ‘urban peripheries’. This paper proposes the practice of mapping alternative city imaginaries, together with local partners, to promote inclusive and 'a more diverse and sustainable perspective on [city] prosperity' (Arbonés Aran, Petkova and Moodey, 2023).

We present a case study of the living lab ‘Cities and Visitors’ (Amsterdam School of International Business) based in Amsterdam Southeast (Zuidoost). The study employs a mixed methods to capture and map 'alternative imaginaries' of 'urban peripheries' together with local partners, students, and inter-city collaborators. As urban developments continue to comply with technocratic systems and strategies (Pries, 2022), it becomes important to deepen our understanding, engagement, exploration, and preservation of city spaces, particularly in the so called urban ‘peripheries’ that are often subjected to the dynamics of de/reconstruction and rejuvenation brought by external actors.

The paper also advocates for a reflective and ethical research methodology, as the participants engage in thoughtful and (self) reflective research practices. We see this as an intervention in the business curriculum, often criticized for producing 'neoliberal agents' (Orta, 2019), whereas students must also cultivate competences in 'sustainability' (UNESCO 2014, 2017). Embracing the perspectives of affect (Thrift, 2008) and standpoint theory (Harding, 2008), as well as critical counter-mapping with digital methods (Rogers, 2013), we intend to nurture the emotional intelligence and literacy in students, facilitating transformative pedagogies (Mezirov 1990; Maiese 2017).

Keywords:

Mapping imaginaires, prosperous and sustainable cities, living lab, affective pedagogies, transformative learning, business curriculum intervention.