EMPOWERING B40 WOMEN TOWARDS TECHNOPRENEURSHIP IN POST-COVID19 ECONOMIC: ROLE OF DIGITAL LITERACY
Universiti Kebangsaan Malaysia, School of Language Studies and Linguistics, Faculty of Social Sciences and Humanities (MALAYSIA)
About this paper:
Conference name: 13th International Conference on Education and New Learning Technologies
Dates: 5-6 July, 2021
Location: Online Conference
Abstract:
Digital literacy is the ability of using digital sources. Adopting new technologies contributes to both its effectiveness and efficiency and is a key source of long-term competitive advantage in entrepreneurial ventures. Cyberfeminism is a woman-centred perspective that advocates women’s use of modern digital technologies for empowerment. This paper explores the role of digital literacy in empowering women entrepreneurship in the post-covid19 via increased digital literacy and improved self-efficacy. This perspective paper aims at proposing a conceptual framework linking digital technologies and digital literacy to shed the light on how to integrate digital technologies among B40 women entrepreneurs. The model includes “Social Media” “Social Capital”, “Self-efficacy”, and “Empowerment” that could be referred as a guideline for B40 women entrepreneurs to adapt digital technology in their business towards Technopreneurship. Keywords:
Digital literacy, women entrepreneurs, digital technologies, Economic, post-covid19.