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Author: José Marti
Total results: 29
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THE ROLE OF HEDONIC PERCEIVED VALUE IN A SKYPE-BASED E-LEARNING SYSTEM
C. Ruiz-Mafe, C.C. Chen, J. Martí-Parreño, B. Barrado-Jimenez - EDULEARN13 Proceedings - pages 1656-1665.
THE EFFECT OF STUDENTS´ ATTITUDE ON ACCEPTANCE OF AND SATISFACTION WITH A SKYPE-BASED E-LEARNING SYSTEM
J. Martí-Parreño, C. Ruiz-Mafé, C. Chen, B. Barrado-Jiménez - INTED2013 Proceedings - pages 5608-5617.
THE ROLE OF PERCEIVED PERFORMANCE AND DISCONFIRMATION FOR INCREASING SKYPE-BASED E-LEARNING SYSTEM LOYALTY
C. Chen, J. Martí-Parreño, C. Ruiz-Mafé, R. León-Pinilla - INTED2013 Proceedings - pages 5598-5607.
THE USE OF DIGITAL TRANSMEDIA STORYTELLING FOR CASE STUDIES IN MARKETING EDUCATION
L. Andreu, J. Marti, J. Aldas - INTED2012 Proceedings - pages 1406-1414.