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Author: Francisco Javier Liebana Cabanillas
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VALUATION BY STUDENTS AND LEARNERS OF THE USE OF MARKETING MANAGEMENT SIMULATORS: SIMBRAND
M. Martínez Fiestas, M.I. Viedma del Jesus, F.J. Liebana Cabanillas - ICERI2011 Proceedings - pages 3520-3528.
DETERMINING FACTORS OF LEARNING THROUGH USE OF NEW INFORMATION AND COMMUNICATIONS TECHNOLOGY IN MARKETING SUBJECTS
M. Martínez Fiestas, F. Rejón Guardia, F.J. Liebana Cabanillas - ICERI2011 Proceedings - pages 3502-3511.