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Author:
Diego Monferrer Tirado
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3
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2015
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2014
2
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THE INFLUENCE OF MARKETING IN CONSUMER’S LOYALTY: THE CASE OF SPANISH BANKING SECTOR FROM ENTITY AND CUSTOMER APPROACHES
J. Sotos-Díaz
,
D. Monferrer-Tirado
,
M. Estrada-Guillén
,
M.A. Moliner-Tena
-
EDULEARN15 Proceedings
-
pages 8421-8429.
THE ROLE OF SOCIAL VALUE OVER INDIVIDUAL'S FINAL BEHAVIOR
J.C. Fandos Roig
,
S. Tena Monferrer
,
D. Monferrer Tirado
,
M. Estrada Guillén
-
INTED2014 Proceedings
-
pages 5314-5326.
ANALYSIS OF THE DOMINANT MODE OF THINKING OF UNIVERSITY STUDENTS IN DIFFERENT FIELDS OF STUDIES USING THE FOUR BRAIN MODEL OF HERMANN
M. Royo
,
A. López-Meri
,
D. Monferrer Tirado
,
M. Estrada Guillén
,
M. Segarra
,
E. Mulet
-
INTED2014 Proceedings
-
pages 4537-4544.