DIGITAL LIBRARY
Log in
Author: Ana Cruz-Garcia
Total results: 1
Filter by year:
1
Filter by publication series:
BRAND MANAGEMENT APPLIED TO HIGHER EDUCATION: CREATING LOVEMARKS IN PUBLIC IRISH UNIVERSITIES
J. Casanoves-Boix orcid, M. Pérez-Sánchez, A. Cruz-Garcia, M. Murphy - INTED2021 Proceedings - pages 7431-7436.